SCHEDULE

STOP the SPEND & Extend the Life of Your Roof with Our Roof Solution

Advanced Nanotechnology for Lasting Protection

Your roof is your home’s first line of defense. Our Roof Solution service uses cutting-edge nanotechnology to make shingles hydrophobic, increase impact resistance, and protect against UV, algae, and ice damage. It’s an affordable, eco-friendly way to add 10–15 years of life to your roof — without the cost of replacement.

Smart. Sustainable. Upright.

Protect Your Roof Before It’s Too Late

Severe weather, shrinking insurance coverage, and rising repair costs put your home at risk.

Our Roof Solution treatment is a fast, low-cost application that prevents leaks, stops damage before it starts, and extends roof life by 10–15 years. Save tens of thousands compared to replacement — with transferable value that gives you peace of mind today and protection for years to come. Get Ahead of the Problem Today.

🔍 Major Changes in Homeowners Insurance for Roofs

1. Age Limits & Depreciation

  • Many insurers now reduce or deny coverage for roofs older than 10–15 years.

  • Older roofs may shift from replacement cost to actual cash value, cutting payouts by 5%+ per year.

  • Roofs over 20 years often trigger nonrenewal or replacement requirements.

2. Exclusions & Forced Replacements

  • Coverage is being denied if roofs aren’t in “good condition.”

  • Some policies require repairs or full replacement before renewal.

  • In some cases, roof damage claims are excluded entirely until replacement occurs.

3. Remote Monitoring & AI Enforcement

  • Insurers now use drones, satellite imagery, and AI to assess roof wear.

  • Homeowners may receive replacement or repair notices within 30 days based on these scans — no inspector visit needed.

4. Rising Costs & Deductibles

  • Premiums are increasing for aging roofs or high-risk areas.

  • Wind/hail deductibles are shifting to percentage-based (1–3%) models.

  • Many carriers now exclude wind, hail, or cosmetic damage on older roofs.

5. Stricter Underwriting Standards

  • Pre-inspections and condition reports are now common.

  • Deteriorated roofs face policy denial or nonrenewal.

  • Claims may be denied for lack of maintenance or visible neglect.

FIND OUT MORE HERE>> SENT ME A QUICK NOTE AND GET A QUOTE

The Life Cycle of an Asphalt Shingle

Asphalt shingles are the most common roofing material, but they often come with hidden weaknesses. Many are produced with lower-quality additives that make them more affordable up front — but also more vulnerable to aging.

  • Year 1–5: New shingles look strong, but sun exposure, rain, and wind immediately begin breaking down the asphalt’s oils.

  • Year 5–10: In severe weather regions, the freeze–thaw cycle accelerates damage. Water seeps in, freezes, and expands, creating tiny fractures. Shingles start to lose flexibility and granules, exposing them to UV damage.

  • Year 10–15: Shingles become brittle, curled, or cracked. Algae, moss, and moisture intrusion worsen the breakdown. Insurance companies often flag these roofs for replacement, even if they’re not yet leaking.

  • Year 15+: Homeowners face the costly decision of replacing the roof — often spending tens of thousands for shingles that will just restart the same short life cycle.

Why Replacement Alone Isn’t the Best Option

A new shingle roof doesn’t guarantee long life. In fact, without protection, today’s shingles can fail even faster than older ones because of reduced asphalt content and cost-cutting in manufacturing. Simply swapping out old shingles for new ones only restarts the cycle of early wear, insurance pressure, and costly replacement.

The Smarter Path: Treatment from the Start

With the Uprights’ Roof Solution, shingles receive a nanotechnology-based treatment that penetrates and strengthens them at the molecular level. This process:

  • Restores lost oils and flexibility

  • Creates a hydrophobic barrier so water beads off instead of soaking in

  • Shields against UV, hail, algae, and freeze–thaw stress

  • Extends shingle life by 10–15 years or more

Even brand-new shingles benefit from treatment — giving them the protection they weren’t built with, and ensuring your investment lasts for decades instead of years.

Shingles Protected, Water Deflected

When applied, our Roof Solution transforms your shingles at the molecular level. The treatment creates a hydrophobic barrier that forces water to bead and roll off the surface rather than soak in.

This simple effect has powerful benefits:

  • Prevents Saturation: Reducing the risk of swelling, warping, and premature deterioration.

  • Stops Freeze–Thaw Damage: Beading water can’t penetrate and refreeze, helping to avoid cracks and fractures during cold weather.

  • Limits Organic Growth: A dry roof surface is less likely to support moss, algae, or mold, which thrive in damp environments.

  • Extends Roof Life: With less absorbed moisture and minimized stress, shingles maintain flexibility and strength for many more years.

Your roof doesn’t just shed water—it actively resists it, keeping your home better protected and saving you tens of thousands in potential replacement costs.